Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how labancaselsey.co.uk ("we," "us," or "our") collects, uses, and protects your personal information. We are committed to ensuring your privacy is protected in accordance with UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information from visitors to our website:
- Personal Information: Name, email address, and other details you voluntarily provide through contact forms or sign-up pages.
- Technical Information: Internet Protocol (IP) address, browser type, operating system, and device information.
- Cookies: Unique identifiers stored on your device to enhance your browsing experience.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and interaction with our content.
- Affiliate Tracking Data: Information used to track affiliate referrals to partner casinos and gambling operators.
How We Use Information
We use the information we collect for the following purposes:
- Conducting analytics to understand user behaviour and site performance.
- Tracking affiliate referrals and commissions for Mystake and partner operators.
- Improving website functionality, content, and user experience.
- Responding to your enquiries and customer support requests.
- Complying with legal obligations and preventing fraud or abuse.
- Marketing and promotional communications (where you have consented).
Cookie Policy
Our website uses cookies to enhance your experience. Types of cookies we use include:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour using Google Analytics and similar services.
- Affiliate Tracking Cookies: Monitor referrals to partner casinos and gambling platforms.
- Marketing Cookies: Enable targeted advertising and retargeting.
You may opt out of non-essential cookies by adjusting your browser settings or using our cookie consent banner. Please note that disabling essential cookies may affect site functionality. For more information, visit allaboutcookies.org.
Third-Party Links
Our website contains links to external websites, including casino operators, gambling platforms, and affiliate partners. We are not responsible for the privacy practices of these third-party sites. We strongly recommend reviewing their individual privacy policies before providing any personal information or engaging in gambling activities. Third-party operators control their own data collection and may have different privacy standards than labancaselsey.co.uk.
Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the right to:
- Access your personal data and obtain a copy.
- Rectify inaccurate or incomplete information.
- Request deletion of your data (right to be forgotten).
- Restrict or object to processing of your information.
- Withdraw consent at any time.
- Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
For US residents, this site complies with the California Consumer Privacy Act (CCPA) and similar legislation, granting you rights to know, delete, and opt-out of the sale of personal information.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this policy. Typically:
- Contact form submissions are retained for 2 years unless you request deletion.
- Analytics data is retained for 14 months.
- Affiliate tracking data is retained for 90 days to 1 year, depending on commission schedules.
- Cookie data is deleted according to individual cookie expiration settings.
You may request deletion of your data at any time by contacting us.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about our privacy practices, please contact us:
Email: privacy@labancaselsey.co.uk
Website: labancaselsey.co.uk
We aim to respond to all data subject requests within 30 days of receipt.
This Privacy Policy is effective as of January 2026 and may be updated periodically. We recommend reviewing this page regularly for changes.